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Storytelling
Storytelling research and design, with and for the leisure, tourism and hospitality industry.
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Leisure and Tourism Experiences
Measurement and design of leisure and tourism experiences and their impacts.
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Sustainability Transitions
Speeding up a societal sustainability transition through stimulating the emergence of a socioeconomic system.
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Creative and Entertainment Games
Content, creation, and cultural context of artistic/entertainment video games.
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Smart Cities and Logistics
The role and place of city logistics innovations in transition towards smarter and sustainable cities.
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Sustainability, Tourism and Transport
The mitigation of tourism and transport impacts on the environment.
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Urban Mobility Planning
Research on the interaction between the built environment and mobility.
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Digital Media Concepts
Creating and testing new immersive media strategies and content (VR, AR, MR).
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Digital Transformation in Cultural Tourism
This professorship investigates the application of digital realities within the realm of cultural tourism.
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Leisure in a Social Context
This professorship seeks to address the role that leisure and events play in addressing the challenges of diversity and inclusion within urban environments.
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Applied Data Science and Artificial Intelligence
This professorship is designed to inspire, educate, and research a balanced approach to adopting AI within the BUas community.