Micro-dynamics in strategic-level collaboration in the leisure industry.
Companies in the leisure industry have to keep innovating. They can do so by partnering up with other businesses in the industry. Many studies have already been done into the structure of interorganisational collaborations.
This research focuses on the process of such a collaboration. How does a collaboration process work? In particular: a collaboration process that involves organisations in the arts, culture, media and entertainment sectors wanting to innovate together by seeking new forms of storytelling and business innovation? What issues do they encounter, and how are they being tackled? How does their artistic or commercial background influence the collaborative process? By looking at micro-dynamics in the collaborative process, it is becoming clear how interorganisational collaboration proceeds.