Beware of the chameleons
How does innovation function in organising change in tourism?
Crisis events such as the current COVID-19 pandemic tend to expose the - usually known - weaknesses of established structures.
But do they also evoke a response of some kind and trigger change? In the aftermath of a previous global crisis event –the 2007/2008 financial crisis- innovation became a buzzword in science, policy, and industry; tourism not excepted. Unsurprisingly perhaps, the concept generally evokes positive connotations. But does innovation lead to change in the end? And if not, what purpose does it serve in organising change in tourism? To find out, this PhD studies an individual business, a sector, and a national policy domain. In each case, it examines a distinct manifestation of change-in-the-making. The findings foreground the political dimensions of innovation. The lessons learned help researchers and practitioners to instigate change beyond rhetoric in tourism and related domains.
Funding
Partner
Wageningen University
Link
You can find more information on https://pure.buas.nl/en/persons/harald-buijtendijk