27 May 2024 | Sustainable Tourism Mobility Forum

We would like to welcome you on our green campus in Breda, the Netherlands, for the European Sustainable Tourism Mobility Forum.

At this Forum we discuss the key catalysts and bottlenecks for international and national sustainable tourism mobility. You get inspired by the stories of the frontrunners in sustainable mobility. And we set the first steps in establishing a roadmap for sustainable tourism mobility (in the Netherlands).

Are you a representative of tourism, a transport sector stakeholder involved in sustainable development of the tourism and travel industry, public authority on European, national and regional level, industry player, start-up or do you work at a university? Then this symposium suits you perfectly!

Morning Programme

9.00 - 10.00 | Registration, coffee and a word of welcome by Jorrit Snijder (President of the Executive Board, BUas)

10.00 - 12.00 | Long-haul tourism mobility

About this session

In this session we delve into the realities and challenges of decarbonizing the aviation industry and its profound impacts on tourism in the face of climate change. We explore the prerequisites to unlock the full potential of rail and coach transport for tourism, and how to make them viable and efficient modes for European travel. Together, we discover the strategies and considerations necessary to realize sustainable development of the tourism industry towards a greener and more resilient future. 


Robert Thaler, Head of the UN PEP Partnership Sustainable Tourism Mobility

Stakeholder dialogue panel

  • Chris Oskam, Head of Sustainability, Sunweb Group  
  • Elmer van Buuren, CEO, European Sleeper 
  • Paul Peeters, Distinguished Professor Sustainable Tourism Transport, BUas  
  • Petrouschka Werther, Director Sustainable Mobility, Ministry of Infrastructure and Water Management
  • Mark Mallants, Co-Director, Benerail 

Project pitches 

  • Investment risks of aviation dependence in the Dutch outbound tour operating sector
    Cheryl van Adrichem, PhD candidate Wageningen University
  • Developments and perspectives of the Dutch touring car sector
    Maria Rodrigues, Senior Project manager transport and mobility, Panteia


12.00 - 13.00 | Lunch 


Afternoon Programme

13.00 - 15.00 | Local tourism mobility

About this session

We delve into the pivotal role of consumers in shaping the evolving landscape of sustainable tourism mobility needs and a transition towards sustainable urban mobility. We scrutinize the responsibilities and necessary actions from various tourism mobility stakeholders and review the dependence of local tourism and leisure on car transport. We explore how to pave the way forward by seamlessly integrating rail, public transport, walking, cycling, and electromobility into the local tourism mobility offering and wider urban and rural mobility planning.


Françoise Guaspare, responsible for the European policies on Sustainable tourism mobility, Ile de France region

Stakeholder dialogue 

  • Carolien de Groot, Senior Policy officer sustainable mobility, Ministry of Infrastructure and Water Management 
  • Renske Klunder, Policy advisor tourism, Ministry of Economic Affairs and Climate Policy
  • Anya Niewierra, Director, Visit Zuid-Limburg 
  • Mike Pinckaers, Advisor Public Affairs, ANWB 
  • Bente Grimm, Head of Tourism mobility research, New Insights for Tourism (NIT) 

Project pitches 

  • Modal shift, routing and nudging solutions in Nature areas for sustainable tourism
    Sterre Sparreboom, Project Lead Sustainable Mobility, Nationaal Park Utrechtse Heuvelrug
  • Bed and Bike, Noëlle Verhage & Keisa Meyjes, HZ University of Applied Sciences


15.00 - 15.30 | Coffee break

15.30 - 16.15 | Business mobility

About this session

In this session, we break down the barriers between business travel and leisure tourism by identifying current shared challenges and opportunities, as well as opportunities for mutual learning and collaboration between these traditionally distinct realms.  We use the film and media industry as a compelling case study to delve into the possibilities offered by modern technology to reduce carbon emissions associated with business travel. 

We discuss an inspiring story from the Travel Smart Campaign that has successfully brought the impact of corporate travel and long-haul flying into the public sphere. By setting benchmarks on company travel emissions and promoting transparency, the campaign incentivizes change and provides a roadmap for tracking progress. 

  • Sustainable travel for film productions: use of digital technologies to reduce the business travel
    Carlos Pereira Santos, Research & Design Coordinator, BUas 
  • Travel Smart Campaign
    Erin Vera, Campaigner, Transport and Environment

16.15– 16.30 | Conclusion, Bert van Wee, Professor Transport Policy, TU Delft  

16.30 - 17.30 | Network drinks

Practical information

Registration and costs

The Forum is free of charge, but participants will be accepted only by registration. To confirm your attendance, we kindly ask you to fill in the registration form by 13 May 2024.


The Forum will physically take place at the campus of Breda University of Applied Sciences. Address: Mgr. Hopmansstraat 2, Breda, the Netherlands

How to get there

A distinctive feature of the congress is that we ask all the participants to travel to the congress by sustainable transport modes (electric car, train, public transport, cycling, walking). For the participants who cannot join by means of sustainable travel modes we will offer digital connections.

We would like you to come by bicycle or public transport. However, if you are coming by car,  a limited number of parking spaces is available on our green campus.

Collaborating partners